The Hotel Florist Podcast

How to reframe “why would it work now if it never has”

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Many of us have been there, wanting to take the next step in our careers or pursue a dream that’s been dormant for too long. But right as we’re about to leap, an unwelcome voice surfaces, asking, “Why would it work now if it never has?” This nagging thought can keep us from trying and evolving, but there are powerful ways to learn how to reframe it and move forward with clarity and confidence.

Letting Go of the Need to Be Understood

If you’ve ever felt like nobody truly “gets” what you’re trying to do, know that you’re not alone. Part of the human experience is evolving and choosing what we want for ourselves—even if no one else understands. We can hold ourselves back when we internalize others’ opinions about our goals, sometimes believing we need their support to validate our dreams. But the only validation needed is yours. Learnin how to reframe is very important. You don’t need anyone to understand your dreams as deeply as you do; in fact, their support, though wonderful, isn’t even a requirement for your success.

Building Confidence through Self-Belief

Often, we wait for others’ approval before we feel “ready.” But true confidence comes from repeated action, which builds resilience and skill. When doubt creeps in, start by shifting the focus back to the experiences that brought you to this point. Taking action to reframe, even in small ways, proves to yourself that you’re capable and willing to overcome the obstacles. The journey becomes about who you’re becoming, not just what you’re achieving. This blog is great when it comes to learning how to reframe and gaining new ways to build more confidence. 

Permission to Reimagine Your Life

For those of us conditioned to play small, it’s easy to second-guess our worth or wonder if things can really change. But giving yourself permission to pursue your dreams is liberating. Others’ doubts often come from their own insecurities or fears—they aren’t about you. Releasing the need for external validation empowers you to act in ways that are authentic to your goals, reminding you that confidence doesn’t come from avoiding fear but from acting with it.

Reframing “Why Would It Work Now?”

What if, instead of focusing on past setbacks, you looked at your goals as a 50/50 chance between success and stagnation? Which outcome would you focus on? For most of us, if we zoom out, we’d choose the path of growth and success. Our vision drives us to do the work, to invest our time and energy, and to trust in the compounding effect of our courage. Doubt is inevitable, but the dream remains yours alone. The path may change, but you’re already closer than ever before.

Conclusion

Your journey is uniquely yours, and the beliefs you hold are what will shape your future. Your best work and greatest success aren’t dependent on anyone else’s approval, only your own. Embrace the discomfort of growth, release past doubts, and keep the focus on your vision—because that’s what will keep you moving forward.

Already a florist and eager to expand into luxury hotels and create consistent income? Come join over 125 florists in the 7 Day Challenge! It’s packed with actionable insights to help you succeed.

Keep blooming, Franceska

PS: Did you know I have a bestselling book on working with hotels? It’s available on Amazon! If you’re on a budget you can learn more about what flowers to use, design mechanics and more with this!

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The Hotel Florist® with Franceska McCaughan

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