The Hotel Florist Podcast

When is your busy floral season?  If you’re primarily a wedding florist, it’s most likely when most weddings are happening (let’s be honest, that changes with Pinterest trends).  If you’re a retail florist, it’s most likely holidays like Valentine’s Day, Mothers Day, Easter, and Christmas.  Either one of these circumstances is “seasonal floral income.”  It […]

Why Depending on Seasonal Floral Income Isn’t Stable

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THF Podcast & Blog

I'm Ready, show me how!

It’s time to pull the handbrake on chasing brides in order to hit your revenue goals and build your floral design business, sustainably. If you are looking for a sign that there is more out there, a better way of doing things, then here’s your sign - it’s time to create consistent $5k months and stop depending on unstable wedding and event income.

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The Hotel Florist™ with Franceska McCaughan

A podcast about creating consistent income by becoming a hotel florist for floral designers, by a floral designer

The floral Business Breakthrough — with Franceska

Becoming The Hotel Florist

Ep. 01

Just imagine if I could crawl through your phone and fireside chat about all of the topics to soothe your burning hunger to know all the things related to what it takes to be a hotel florist and creating consistent income in your business... Well pull up a seat and let's slay that floral dragon.

Jelle Vanderbrocke, Hotel General Manager

Ep. 6

Jon Cummins — Hotel Owner

Ep. 16