One of the biggest mistakes I see florists make—especially when working with hotels—is not getting a contract signed before starting work. It’s easy to get swept up in the excitement when a hotel is eager to move forward. They’ll say, “We’re ready! We want you to start immediately. The contract and payment will follow.” And […]

As entrepreneurs, especially in the floral industry, we often feel like we have to be always available, constantly saying yes, and bending over backward to meet client demands. But the reality is, without clear boundaries, we end up overworked, overwhelmed, and resentful. So, how do we build boundaries that allow us to run a successful […]

Rejection is part of the journey. Whether you’re pitching hotels, pricing your floral services, or stepping into a new level of business, fear of rejection can hold you back from the success you’re capable of achieving. Listen to the full podcast episode here. I’ve seen so many florists hesitate to put themselves out there because […]

Have you ever dreamed of being able to travel freely while still running a profitable floral business? If you’re stuck in the mindset that your business can’t run without you, I’m here to tell you—it can. And it should. I’ve built my floral business to allow me the freedom to travel, and in this post, […]

If you’re dreaming of launching your own floral business, you might be wondering: Should I gain experience and work for someone else first? There’s no right or wrong answer—only what’s right for YOU. But based on my experience, I didn’t take this route, and here’s why. Why I Chose to Start My Floral Business Without […]

Are You Holding Yourself Back from Selling? Here’s How to Change That. If you’re struggling with consistent income in your floral business, it might not be because you lack skill—it’s because you’re sabotaging yourself by not selling. Many florists, especially those coming from weddings or event floristry, hold onto the belief that they can only […]

How a Floral Charity Transformed My Business & Community Impact Have you ever thought about what happens to flowers after a corporate event or hotel display? As a florist, I couldn’t bear to see beautiful, fresh blooms being tossed at the end of their cycle—especially when I knew they could bring joy to others. That’s […]

The Best Approach to Landing Hotel Floral Contracts Should you make an appointment to meet with a hotel’s general manager (GM) about floral services, or should you just show up? This is one of the biggest questions florists ask when trying to break into the hotel industry. And while both strategies can work, there’s one […]

Understanding the Hotel Industry as a Florist When approaching hotels as a florist, one of the most important things to understand is who actually owns the hotel—because in most cases, hotel brands do not own their buildings. This can have a direct impact on your strategy for pitching floral services. In this blog, we’ll break […]